Riverton, WY—Central Wyoming College (CWC) is pleased to announce Jennifer Marshall Weydeveld as the Executive Director of Marketing and Public Relations. Weydeveld has more than 20 years of executive management and strategic marketing experience in the private, public and nonprofit sectors.
“We are happy to have Jennifer join our leadership team,” says Dr. Brad Tyndall, President of CWC. “Jennifer’s experience in economic development, public policy, marketing and communications will be an asset to the college as we work diligently to strengthen our communities.”
Marshall Weydeveld is responsible for directing the college’s marketing and communication plans. Her department oversees the production of college publications, advertising, the website, media policies and procedures, branding, along with providing outreach with media and external stakeholders.
Weydeveld started her career at the Smithsonian Institution and went on to hold several senior positions in marketing and communications. She launched the Marshall Plan, a marketing firm representing numerous clients including UNESCO Creative Cities, New Mexico Law Center, Museum of Indian Arts & Culture, Hilton’s Buffalo Thunder, Ghost Ranch Education & Retreat Center, Santa Fe Community College, and New Mexico Department of Cultural Affairs.
Throughout her time in Wyoming she has led economic development projects as Executive Director of the Dubois Chamber of Commerce, and produced successful marketing initiatives for Teton Gravity Research and the National Museum of Wildlife Art.
She has lived in Wyoming for a decade with her husband Tim Weydeveld who was raised in Cheyenne. They reside in Dubois where Tim works as a builder, and has helped run his family’s Ram’s Horn Guest Ranch throughout his life. Jennifer is an active member of the St. Thomas Episcopal Church in Dubois and serves on the Vestry. She is the Vice President of the Dubois Chamber of Commerce Board.
Marshall Weydeveld earned a bachelor’s degree from Boston University and her master’s degree from Georgetown University.
With a mission to transform lives and strengthen communities through learning, leadership and connection, Central Wyoming College offers two bachelor’s degrees, 58 associate degrees and 10 certificates. The college includes a main campus in Riverton, an outreach center and the Alpine Science Institute in Lander, as well as outreach centers in Jackson and Dubois. Central Wyoming College is a designated Native American Serving Non-Tribal Institution (NASNTI) and serves the largest American Indian student population in Wyoming.